Fresh Produce

Organic Produce


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For years friends and family who know I work in fresh produce wholesaling have asked me, “Hey, Jon, what’s good right now?” I always loved answering that question and trying to help whomever is listening with some insider tips about what to look for at their local produce department. These tips were derived from talking to growers, produce buyers, supermarket chains and produce inspectors, not to mention seeing truckloads of produce arrive from all of the world. And sampling – lots of sampling! What started as a quick email to friends has grown into an e-newsletter, website and more.

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Fresh Produce

Best if used by October 7th

Honeycrisp Apples

Attention Apple Lovers: Honeycrisp Apples are back in season and the good ones are here! Honeycrisp Apples started coming off the trees in a few orchards around the country in late August, but the Honeycrisps available for late September and early October are some of the best.

Gala Apples

It’s official. Gala has taken over the Number 1 spot as America’s most popular apple variety… based on orchard production projections for 2018.

SweeTango Apples

Apple-lovers – you’ve gotta try this one. My kids went crazy for SweeTango when they tried their first ones a few Octobers ago and so did I. We plan to enjoy this outstanding snacking apple again this year!

Butternut Squash

Butternut Squash is now in peak season from farms in many parts of the US.  It is the quintessential fall hard squash so keep an eye out for affordable pricing on regionally grown product this September and October.

Spaghetti Squash

Spaghetti Squash is in peak season in many growing areas of the country like the Mid-Atlantic, Northeast, Mid-West and more during September, October and November, making it one of the best times of the year to enjoy this unique hard squash at affordable prices and great quality.

Asian Pears

Tender-skinned and sweet Yellow Asian Pears and super-juicy russet-skin Brown Asian Pears are now in peak season from local orchards in Pennsylvania and other varieties will be available through November!

Organic Produce

Best if used by October 7th

What is Organic Produce?

Certified Organic Produce meets a set of standards for growing, handling and labeling that is governed by the USDA’s National Organic Program.

Organic Gala Apples

Here’s the great news! The 2018 harvest is underway for fresh crop Organic Gala Apples from California, Oregon and especially Washington. Expect excellent flavor and texture on this fresh crop fruit throughout late summer and early fall. 

Organic Kiwi Berries

Snackable, delicious Kiwi Berries! You’ve gotta try these while they’re in season – early September through early-October!

Organic Honeycrisp Apples

The best snacking apple out there?

Juicy, crispy, flavorful Organic Honeycrisp Apples are now at their best from orchards in Washington and surrounding areas of the Pacific Northwest.

Organic Delicata Squash

An amazing variety of organic hard squashes is in season right now – September through October – and here’s a sleeper variety that many home cooks are unaware of: Organic Delicata Squash. It’s my favorite! Read on to find out why.

Organic Butternut Squash

Organic Butternut Squash is now in peak season from many areas of US, including from Amish and Mennonite organic farms near where I live in Lancaster County, PA.

Organic Starkrimson Pears

So colorful, so sweet – Organic Red Pears are easy on the eyes and easy on the taste buds. The 2018 fresh crop season from Oregon and Washington is rolling along.

We Believe

Fresh fruits and vegetables at their peak season taste better, cost less, and can help pave the way towards an improved lifestyle. – Jonathan Steffy & Justin Reber

Fresh fruits and vegetables can help us live and feel better. Americans need more fresh, whole foods in their diets and less processed foods. But will it taste good? Will my kids like it? How do I choose a good one? When is it ripe? How do I prepare it? With some simple answers to these questions you can enjoy more good, healthy food. There is so much wonderful variety and so many flavors to explore!